Join us for our reimagined New Year celebration – a two-hour TV entertainment special to air on New Year’s Day at 8 a.m. PST, January 1, 2021 as we host “The Rose Parade’s New Year Celebration presented by Honda” on ABC, Hallmark, KTLA, NBC, RFT-TV and Univision. The show will feature live-to-tape musical and marching band performances, heartwarming segments related to the Rose Parade, celebrity guest appearances, special Rose Bowl Game football highlights, equestrians, spectacular floats from years past, a behind-the-scenes look into the making of a float, and a chance for you to be a part of the show!