Signature Style - 100 Layer Cake
Collaborating Artist Spotlight: 100 Layer Cake
100 Layer Cake is an extremely talented group of women with inspiring ideas to celebrate all the special events in life. Today we’re excited to be sharing their artist collaboration for Hallmark Signature’s 2016 Everyday offering. Their offering, which can be found in Hallmark Gold Crown Stores and online, is filled with beautifully designed, keepsakeable cards. Read on to learn more about what they love, where they find inspiration, and lots more!
Tell us a little bit about your blog.
100 Layer Cake is an online lifestyle destination focusing on weddings, parties, and all the good stuff in between. Our uniquely curated content inspires modern, stylish women every day as they plan for the most special events of their lives.
Where did the idea of forming 100 Layer Cake come from?
We were all three working as designers and spending a lot of time reading blogs! Two of us had recently planned our weddings and saw an opening for a more curated, design-influenced take on weddings and parties online. We had lots of ideas, but decided to launch a blog first to join the online community and generate interest for our point of view. As luck would have it our blog became a business of it’s own!